About Erika Powers

I’m Erika Powers, owner of Squirrel Studios. I’ve built my design expertise through formal education, earning a degree in graphic arts along with a Bachelor of Science in Psychology and a minor in Communications. That combination helps me create logos and brand identities that look sharp and connect with your audience on a deeper level.

My design work is backed by years of experience in customer service, sales, and management, giving me a practical understanding of how businesses run and what they need from effective branding.

Erika Powers

When you work with me, you’re working directly with me—no middlemen, no confusion. This ensures clear communication and a design process tailored specifically to your needs and vision.

Many companies offer a broad range of services like video, photography, print, and multimedia. While that might sound convenient, it often leads to diluted expertise and an overwhelming experience. I focus solely on branding and design, so you get my full attention and the best possible results for your brand.

Many clients come to me frustrated after trying DIY tools or working with designers who didn’t quite capture their vision. That’s where I step in—with a personal, one-on-one approach. I take time to fully understand your business and audience, then create a professional logo that works everywhere — online, on signs, trucks, packaging — and helps you feel proud of your brand.

Today, I work with small businesses from my studio in Independence, Wisconsin. My job is to create a brand that feels like you— one you’re proud to show off and that customers remember. 

👉 If you’re ready for a logo that works as hard as you do, call or text 651-983-5793 and let’s make it happen.